Bachelor of Science
Dr. Lee Schimmoeller
Dr. Stef Nicovich
Dr. Sally Selden
Small Business Success: What You Need to Know. The owners of eight successful new businesses (successful defined as at least four years old and owner perceived) were interviewed, as well as the former owners of four unsuccessful businesses. The study showed that while planning can help your business, implementation is the fundamental component of small business success. This study was undergone to help create a link between what students learn in businesses classes, which is primary focused on working for a large company, and what people do in the entrepreneurship field.
Decker, Scott, "Small Business Success: What Works and What Fails" (2008). Undergraduate Theses and Capstone Projects. 72.