Date Presented

Spring 5-18-2024

Document Type

Thesis

First Advisor

Dr. Jeremy Langett

Second Advisor

Dr. Beth Savage

Third Advisor

Dr. Jimmy Roux

Abstract

Podcasting is a rapidly growing form of media that has expanded into nearly every genre of consumption from news to comedy to sports. It operates similarly to on-demand television or television streaming, though its reach has the potential to be much greater due to its on-demand structure. In past studies, audio has been found to be one of the most effective mediums of communication. As a result, it is my belief that the medium has the ability to shape the perceptions of large groups of people, and specific niches, leading them to opinions that are at times inaccurate, misguided, or harmful in some capacity. This phenomenon is heightened by the unique features of podcasting, which simultaneously make it more accessible while also restricting its ability to be regulated and monitored. This presents a compelling debate on free speech and journalistic integrity, which will be argued and defended in this article. This thesis will utilize a text-based analysis using two case studies analyzed according to the Society of Professional Journalists Code of Ethics. It will advance the SPJ’s code in order to address the unique ethical concerns that plague the podcasting industry at present and set a blueprint for journalistic podcasts dealing with newsworthy current events.

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